/  2024   /  Quick chat with Katrina Strickland

Quick chat with Katrina Strickland

You’ve been a journalist and editor for many years. What do you love about what you do? 

Working with writers, editors, photographers and designers to bring stories to life for readers.

What have been the highlights of your career so far?

Editing a magazine with the rigour and reach to move the dial on issues that affect Australians. Moving readers to laughter, tears – and thought.

Have you always worked in-house? What do you like about working with one of Australia’s most prestigious publishers?

Yes I have – first at the Herald Sun, then The Australian, The Financial Review and now The Sydney Morning Herald/The Age as Good Weekend editor. I love having the resources and backing to follow stories wherever they lead, and the way – despite or perhaps because of their size – these big media organisations are adapting to the ever-changing media landscape, which means we’re always learning and gaining new skills, even if we’ve been working in the same organisation for some time. 

What skills do you think are the most important for freelancers to acquire?

The ability to interview and gather information with accuracy and fairness, to write clean and compelling copy, to file to length and on time, to bill promptly, and to respond with good grace to queries and edits. Also: to pitch succinctly, and to do what you say you will do in the time frame in which you say you will do it.

What are you hoping to communicate in your session?

When and how to pitch to me and just as importantly, when to know a story is not right for Good Weekend and, thus, to pitch it elsewhere.

The conference theme is all about futureproofing your career. What steps are you taking to futureproof your own?

Keeping up with trends across a wide variety of fields, including, but not confined to, my own.

Do you think the future is exciting for freelancers, and if so, why?

I think freelancing is very difficult and requires enormous dexterity and skill, and commitment, to make a living from. On the upside, really good freelancers are gold, and editors need – and love – them. Also: working from home in your tracksuit on stories that excite you and have meaning? The dream.

What are you most looking forward to at the Summit?

Getting a new perspective on where our industry is at.

Katrina is a panellist on Day 2: Meet the editors – how to nail the pitch.

Find out more about Katrina on her profile page.

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